Kaizer Chiefs‘ Marketing and Commercial Director, Jessica Motaung, says the club should never find itself outside the top 8.
In the past two seasons, Amakhosi has finished 10th and 9th in the Betway Premiership. This marks the first time the Soweto giants have failed to qualify for the top 8 in two consecutive seasons.
This week, Amakhosi launched the 2025 Toyota Cup, where they will play Ghanaian side Asante Kotoko. Motaung said the club was working scenes to bring in more players for next season as Kaizer Chiefs look to bounce back.
“The market is competitive, and we have to be honest and say that the market is competitive. We have always been able to get players of stature, and that is something that we are doing all the time,” Motaung told KickOff.
“I know that the guys are working very hard behind the scenes to make that happen. Ninth and tenth place is not great for us, and that is part of the difficult conversation that we had to have,” she added.
“We cannot find ourselves there again.”
Motaung admits Kaizer Chiefs are facing a challenging period
“We have to be fair in that there are always challenges for players, but I’m grateful for the players who have dedicated themselves to the Chiefs from the past and present. For me, I would say at Chiefs we work as a team, and we must be honest about the fact that sometimes things work out and at times they don’t,” Motaung stated.
“I think the guys on the technical side are working very hard, and they have the support of the board and the chairman and all of us, even on the marketing side,” she added.
“It is just now that we have had a period of challenges, and it is great that we have won the Nedbank Cup.
“We need to be careful in saying we didn’t have good players when those players won us the Nedbank Cup. We need to be grateful for the work that has been done, but certainly we are continuing to look at getting the right players.”
Motaung did mention that new players will be revealed when Kaizer Chiefs arrive in the Netherlands next month for their pre-season training.
Can Chiefs bounce back?
Let us know by leaving a comment below, or send a WhatsApp to 060 011 021 1
Subscribe to The South African website’s newsletters and follow us on WhatsApp, Facebook, X and Bluesky for the latest news.
