site stats ‘I do pay tax’: Lasizwe calls on SARS to tax influencers fairly – Posopolis

‘I do pay tax’: Lasizwe calls on SARS to tax influencers fairly

Reality TV star and TV host Lasizwe Dambuza has revealed that he wants to have a one-on-one with SARS.

The South African Revenue Service (SARS) recently raised concern among content creators after announcing plans to target their earnings.

With the rise of digital marketing, where influencers earn money for creating content through platforms such as TikTok, Instagram, Facebook, X, YouTube, and more, SARS now wants them to declare their income.

LASIZWE SHARES HIS THOUGHTS ON SARS PLANS TO TAX INFLUENCERS

Lasizwe recently took to X to voice his thoughts on the difficulties influencers may encounter with South Africa’s tax system.

He criticised those who claimed he doesn’t pay tax after initially speaking out against SARS’ plans to tax influencers.

“I want to be clear, I do pay tax. Mina, I’ve always contributed, and I believe in building this country,” he wrote.

The Awkward Dates host said the influencer industry is unconventional and often filled with blurred boundaries. He added that influencer earnings are complex and require better structure, education, and discussion rather than confusion or criticism.

“There are blurred lines between paid work, gifting, trade exchanges, and delayed payments, like some creators still wait months to be paid,” he explained.

“Yebo, creators are getting cars, campaigns, and visibility but the lines between income, trade, and gifting are still unclear. That’s why we need structure, education, and open dialogue, not shame or confusion,” Lasizwe added.

LASIZWE CALLS FOR A WORKSHOP WITH SARS

Lasizwe further said that he wants an open workshop with SARS to guide creators on fair, clear, and sustainable tax contributions.

“Mina, I’d genuinely welcome a workshop or sit down with abo SARS to discuss how creators can contribute in a way that’s fair, informed, and future proof. nithini nina?,” he wrote.

In a statement issued on Friday, 5 September 2025, SARS highlighted its goal to educate influencers on tax compliance and urged them to declare their earnings.

“It must be reiterated that it remains the social influencers’ legal obligation to declare all income received.

“Full voluntary disclosure is critical. No matter how social influencers are remunerated — whether with products, services, or travel — all of these are deemed as income (ITA) and must be taxed accordingly,” the statement read.

DO YOU THINK THIS IS A FAIR MOVE?

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